Climate change continues to be one of the biggest, most challenging
problems our planet faces, and we know that a sustained global effort
is needed if we're going to have any hope of reversing its effects. In
that spirit, today we're announcing that Google will become carbon
neutral by the end of 2007. This is an important step in our long-term
pursuit of holistic environmental solutions.
Our plan to neutralize Google's carbon footprint includes three basic strategies:
- reduce energy consumption by maximizing efficiency;
- invest in and use renewable energy sources; and
- purchase carbon offsets for the emissions that we can't reduce directly.
